CSU-Pueblo Alumni Association


CSU-Pueblo-SealThis page is intended for the use of manufacturers to learn about the CSU-Pueblo licensing program. All items featuring the University’s name and/or logos, or trademarks, whether manufactured for internal distribution or commercial sales, must be produced by a currently licensed vendor. Unlicensed vendors reproducing the CSU-Pueblo name and/or logo do so in violation of federal and state trademark law.

In order for a business to University’s name and/or logos, or trademarks, the business must apply to become licensed by the Collegiate Licensing Company, so that appropriate royalties may be paid back to the University.  You may find more information on the licensing process below. Don’t hesitate to call if you have questions.  

Royalty Policy

CSU-Pueblo LogosTo produce items bearing the University name, trademarks, or logos, vendors must be officially licensed. Unlicensed vendors that produce Colorado State items are in violation of state and federal trademark law. Items intended to be sold externally (e.g. T-shirts for fund raising) are subject to royalties. Royalties are collected by the licensed manufacturer at the time of sale and are paid to the University through the Collegiate Licensing Company and are funneled to CSU-Pueblo’s marketing department.

Getting Licensed

Colorado State University partners with Collegiate Licensing Company (CLC), the nation’s leading collegiate trademark licensing and marketing company, to protect, manage and develop CSU licensing program. The mission of CLC is to be the guiding force in collegiate trademark licensing and one of the top sports licensing firms in the country. As such, CLC is dedicated to being a center of excellence in providing licensing services of the highest quality to its member institutions, licensees, retailers, and consumers.


Download the 2013 CSU-Pueblo Licensee List





For more information on licensing, please contact:
Cora Zaletel
Executive Director, External Affairs
Colorado State University-Pueblo
2200 Bonforte Blvd.
Pueblo, CO 81001
719-549-2576 W
719-549-2371 FX
719-253-2323 CELL

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